使用的不再是秘密social media channelsis a must for any company or business. There are so many effective ways to promote what you do on Twitter, Facebook, YouTube, Instagram, Tumblr and so on. We are not going to discuss here the techniques that work. Instead, we will reveal how one's social media attitude expressed through words is bound to influence the outcome more than the actual tactics employed.

Your online attitude is created by the general tone of your posts. It is shown by the things or aspects you focus on. It is reflected by your choice of words. It can affect your prospective customers on a subliminal level. If you have a wrong attitude, it can undermine your promo campaigns and, ultimately, your business.

Your Attitude Can Make It or Break It

One's specific attitude sets the tone. People are enjoying the freedom of social sites and they are used to this freedom. Unfortunately, freedom is often poorly understood and used when it comes to promoting something on social channels. Some believe that it's OK to express themselves just as they wish, since they are free to do so. When they take on too many liberties, they forget about what makes social media attractive. They unwillingly let viewers see their flaws and eventually chase them away.

周围的世界往往是非常消极的,我们倾向于变得痛苦,怨恨,过于批评,只是负面的。但是,这实际上并没有在业务促进中占有一席之地。People will become interested in your business if it offers them solutions.但是,他们必须确信您的业务确实为他们提供了这样的服务。他们需要在您身边感到友好和支持的态度。您可能会为他们提供正确的解决方案 - 也许是市场上最好的解决方案 - 但是如果您不知道如何出售它们,这是什么都不是的。如果您的态度拼写为负面或让人们感到不舒服,那么您的帖子将无助于您出售。

Deadly Sins in Social Media Promotion

Whether you are openly promoting something or merely sharing connected info that will eventually lead viewers to considering your brand, you should be aware of the attitude you exhibit and avoid committing the following deadly sins:

Arrogance:It may sound downright ridiculous, but it is happening ever so often. People choose to speak about themselves, their work, their achievements, services or merchandise in very arrogant terms. Also, people wrongly believe that arrogance is a sign of superiority and it will somehow destroy or intimidate their competition for good.

Unfortunately, there are many vendors,entrepreneursor artists out there who fill their social media posts with arrogance. This also hides a great amount of intolerance in it. When you believe your work, your status, your beliefs or lifestyle are superior to those of others, you cannot attract many positive feelings. In order to inspire people to follow you, you have to inspire positive feelings in them. Arrogance repels them.

Excessive Critique:In fact, any kind of negative critique is bad. Although some see it as trendy and welcome, negative critique only transmits a negative message to the reader's subconscious mind. It tells that you are not too confident and that what you promote has no strengths. This is the simple truth: you don't have to bash others or their work in order to promote yourself. This is one of the dirty tactics out there and it isn't helping. Whenever you try to put down someone else, you harm your own image. Some readers may be attracted to this and agree with your point of view, but this does not mean they are convinced to buy or that they will stay around. Putting down others is a very noxious approach no matter how you look at it. The antidote is to focus on the positives. Better boast about your own achievements than expressing such an amount of shameful negativity.

Superiority Complexes:你可能永远不会内疚abov描述的罪e. You may avoid making bad comments about others, judging, putting down and so on. Your content may simply be focused on yourself and your brand. There is still one big mistake to make here. If you're promoting yourself as the absolute best and make unrealistic claims, it's still going to backfire. People want to know how you can help them and what you can really give them, not that you are the most amazing ever. Boasting is not as constructive as you might believe.

SuperiorityComplex

How to Correct Your Online Attitude and Inspire Positive Results

学习如何在线表现永远不会太晚。如果您必须从整个过程中开始,那就去做。有一些方法可以纠正您的帖子中的态度并开始启发不同的反应。

First of all, focus on the needs of people. It could simply be their need for news or entertainment. Social channels are not just for promoting your products and services. You can focus on news that are connected to it. You can post funny videos to entertain your viewers. It is all about building your brand and making them stick around. If they like the content, they will stay close. When you have to sell your things, then focus on how it can help them. Have a positive attitude, be welcoming and use inspiring words. Instead of creating phrases that express negative critique, emphasize something that works right or that solves a problem. Act like a solver of problems and be honest about it.

Avoid correcting others who are in the same industry as you. If what you sell is good, you don't need to promote it that way. Post positive examples and successful stories. Always remember that online content needs to provide some sort of positivity.

5 Comments

  1. So true Shane. For better or worse, your social attitude is often the first impression people get of you, and we all know you only get one chance to make a good first impression. The same manners that you use offline still apply online.

    1. Yes your online attitude and offline attitude should be the same! So in a nutshell – Be nice, have a positive attitude and don’t be an ass! ;P

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